and with me and Ryan in agent Outreach
live every Tuesday and we thought it
would be a good idea to break things
down and show you how to without having
the whole screen blurred so Ryan let’s
kind of talk about you know maybe why
Agent Outreach is important for maybe
anybody following along and doesn’t
quite know so it’s probably easier to
answer why not agent or why wouldn’t you
go do agent Outreach because at the end
of the day obviously there’s a million
different ways to make money in real
estate agent Outreach I think is the
best because there is so many different
opportunities that come from Just One
agent relationship so from deals being
sent to you to finding buyers to maybe
they even are the buyer on top of that
too I think the biggest difference
between agent Outreach versus like
direct to seller marketing is and if
people lie here you just got to be
honest with yourself How likely is it
you’re gonna go and do multiple deals
with a seller as opposed to doing
multiple deals with an agent yes so we
always teach that with agents if you can
find the true best agent out there you
can get multiple deals every single year
so we’ve got a data database of about 40
agents it’ll bring us multiple deals
every single year and if it’s even two
that’s 80 transactions a year from just
40 Realtors so agent Outreach is the
backbone to my entire business obviously
we do a lot of MLS deals but also who do
you think lists properties on the MLS
it’s agents so I’m super excited to be
able to share with everybody the agent
Outreach section of batch leads this has
been something that I was begging for
for years and they had listened so now
it is able to be shown we are going to
teach you guys the ins and outs and kind
of like Landry had mentioned there’s
some things that we are kind of
restrained from being able to share
within YouTube boundaries so we are
going to share inside the webinar the
entire system inside and out how to
export leads what filters to go through
and then even possibly some scripts that
you guys should use to get started that
would be super helpful Okay cool so
let’s go right into my batch leads
account so you’re going to be able to
find this for anybody that’s jumping
into either your already existing
account and trying to take action as
we’re going through agent Outreach live
together every single week and you
taking the ACT action or if you’re brand
new and kind of getting started and of
course you can always go to The Help
Center or in the community you guys can
find a ton of other resources for
anything else but let’s just focus on
this so in agent Outreach you’re going
to start in the search side and where do
you think we should search we can go
well you know what let’s start in
Arizona just because obviously it’s
competitive but I think it’s worth
showing people that you could filter It
Out by Phoenix you can filter It Up by
specific cities within Arizona our whole
goal is to show you that first off the
data is there from there obviously you
can narrow it down based on specific
filters by specific markets or whatever
it is that you wanted to filter it out
with so the first one we’re going to
look at is Phoenix Arizona the coolest
thing about this just as a quick side
note if you were for example trying to
figure out first name last name of of a
specific agent’s phone number you could
look up by their first name or last name
and see who would pop up there and I
just want to show everyone too I mean if
you wanted to go just from the
standpoint of being able to search
specific Realtors you could do so so
obviously if you were to go by just
Phoenix it would pop up every single
realtor that is like licensed in Phoenix
Landry this data is updated is it daily
is it weekly monthly it seems like it’s
pretty accurate from every time I’ve
messed around in it so far oh yeah
absolutely so basically anytime that
we’re getting the data from many
providers and vendors you guys will have
the data it’s kind of the idea so same
thing with when you’re pulling lists of
sellers and buyers that’s what we want
to do is producer best yeah and so we
could filter it by location we could
filter it by first name and last name
what I actually like too is that if you
are able to find an investor friendly
brokerage like if you saw on their
stunning Homes Realty stunning Homes
Realty actually is shut down we moved
over to real broker but the cool thing
is that if I could find an investor
friendly brokerage like stunning Homes
Realty I could type in the office name
The Brokerage name of that investor
friendly brokerage and take the entire
data of that brokerage and start calling
them to that’s awesome and would you say
with that note of the name of the
brokerage is it I know that we’ve talked
about this a couple times in the show
but does it matter if somebody’s at like
XP real T compared to one of those other
that are going to be under a like super
unique name when you’re reaching out to
agents or like who cares I hate giving
the answer if it depends but I think it
really does depend on The Brokerage so
like some of the bigger named ones where
there’s thousands and thousands of
Agents it’s going to be a little bit
harder but if you could have one
specific where you know okay this is a
smaller Boutique Mom and Pop shop or
this is just the brokerage that’s known
for being investor friendly
I think that’s really up like a good
opportunity okay um but I’m actually
more excited to share what the filters
are below that so the active listings
the sold listings total sold that is
where the money’s at and I get a lot of
people are gonna be like well Ryan
there’s a lot of different filters
there’s a lot of different markets this
is basically like the directory of
Realtors like how do I pinpoint what the
best realtor is to go for I’m going to
share with you guys some of the best
things that I do and some of the best
practices that I think you could do too
but with that said just take it with a
grain of salt and test the data so
understanding first off we have to
identify that we’re going to do agent
Outreach that’s the first thing second
is going to be picking and identifying a
market third is going to be pulling the
data and of the Realtors fourth is then
going to be going in and trying to Niche
down on specific lists specific Realtors
specific filters so I think here there’s
a few different options I don’t
recommend doing all of the filters but
try out a couple of them one of the
things that I’ve done for the last few
years is halfway through the year so
June if I can find a realtor then has
sold over three million dollars in
listings or has five active listings I
think it’s a really good list last week
on agent Outreach live we went in and we
pulled a list of realtors that had sold
I think it was I think it was uh we did
three active listings and five sold in
the past six or a minimum of five yeah
and so I think if you could look in on
this one saying five active listings
five might even be a lot if you even
pulled up three active listings that
would be a really good opportunity to
see who is active in the marketplace
obviously there’s a lot of updates and
things are going to be changing and
growing in different variations and
versions of batch but one of the coolest
things right now is that you can
actually see the entire list down the
road there’s gonna be abilities to sort
out the data based off of who has the
most amount of volume two who has the
least amount of volume within the same
parameters you filtered out but the best
part right now is that you have all of
them so there should be no limiting
beliefs there should be no restraints if
anything it should almost be like a
frenzy of just go after the
opportunities build the relationships
because right here is there a way we
could see what the total amount is of
people inside this list yes so let’s see
so this was just simple of like people
that have at least three active listings
right now and that’s 223 in Phoenix so
that’s 223 leads that we could go in and
call with the expectation obviously that
every agent doesn’t answer their phone
they’re out showing houses or whatever
they’re doing but 223 opportunities of
just three active listings in Phoenix
and remember this is Phoenix specific
this is not counting other cities this
is not Arizona as a whole for example if
we were to take off the city and we just
put Arizona would we be able to filter
it up by the entire State I think
for sure we could do like Maricopa I
think we can do a county or a city okay
let’s let’s do that let’s try that one
then this is oh that one’s 14. it’s
going to be by the city yeah so if you
were to just for example show Scottsdale
Arizona it would most likely pull up
more than obviously the Phoenix at 223
this is just going to show you that
other cities have other results
499 in Scottsdale so 499 Scottsdale
realtors that have at least three active
listings what would that mean well if
there’s active listings that means that
they are not only down in the trenches
trying to prospect they are actually
converting what I always say is like my
Infamous catchphrase is that the hardest
part of being a realtor is to find a
client the hardest part of being an
investor is to find a deal so if you can
understand agency and that they’re
trying to find clientele and you can
understand investors and they’re trying
to find Opportunities bridge the gap
together you are the investor the agent
might even be an agent investor and
together you guys can create a lot of
money so in this case this is three
active listings Scottsdale Arizona
realtors that are very active and
obviously efficient with what they do we
can could even go ahead and narrow this
list down if we wanted to a little bit
more now obviously I will just kind of
put the disclaimer what I think you
should do is going to be going and
making this list by list by list and
then possibly even stocking them to see
which Realtors appear in multiple lists
so for example three active listings
with five sold export the three active
listings in one list put the five sold
in another list then you could go in and
see okay well this agent over here John
Doe has actually sold seven listings
this year but he also has three active
so that would mean John is consistent so
I think that’s going to be important on
top of obviously like I mentioned one of
the lists that we were pulling we were
doing this before batch agent Outreach
but I was doing five to six listings
sold on the year or three million
dollars in volume the reason being was
one it was easy for a title company to
pull this data for me and two similar to
like I just said to you guys this is
going to be the easiest thing to
actually identify that people are
consistent in doing this business yeah
let’s try one of those other ones were
you seeing a minimum of like three
million yeah let’s try three million and
the reason I did that I kind of just
pulled that number because I was running
what the active realtor count was
average wise and it came out to about
like six to ten million dollars on
average for the year so based on six
million average in sales that’s a very
high producing realtor that is I would
even argue above average but six million
dollars in listings sold if I could pull
three million halfway through the year
they’re on track for that six million oh
I see okay so let’s do that for the six
right you said Ruth pass Six okay let’s
yeah so 596. so those are all Realtors
that if they’ve sold over three million
dollars and again not to ever count
anybody’s Pockets because when you start
looking at numbers it’s typically just
the gross number all different
brokerages have different splits some
people are on teams some of these people
are team leads and their agents are the
one making most of the money on the
commission so in this case the nice
thing is just for the sake of easy math
let’s say it’s a million dollars times
that by three percent that’s about what
the agent is making in commission so a
million dollars in sold volume comes out
to 30 grand so if you could understand
my math based off of six or what is it
three million dollars what is that 90
grand on the year that’s halfway through
so they’re on track to hit yes about two
hundred thousand dollars in uh gross
revenue on the year that’s an agent that
I need to be talking to they are down
talking to sellers they’re talking to
buyers they might even be an investor
themselves they might be buying
properties for other investors you don’t
know until you just call them but once
you could identify that they’re active I
think it’s worth the phone call and on
top of that too I always kind of like
try to give both sides of the angle here
you can call the People based on filters
but with that said some of the best
conversations I’ve also had are agents
that are brand new that have never done
a deal so where I’m trying to go with
the entire point is that the opportunity
is in agent Outreach more importantly
the opportunities within you so how
consistent are you going to be how
consistent are you going to be pulling
data and how consistent are you going to
be making these phone calls aside from
that the rest of it truly is just a
numbers game I don’t care if it’s direct
to seller I don’t care if it’s agent
Outreach I don’t care if it’s MLS I
don’t care if it’s JV Fix and Flip
whatever it is you’re trying to do
everything around real estate is based
on the numbers love it yep I and I think
it’s so great with all of the
information that you do like two filters
you don’t have to skip Trace these
agents you don’t have to go and compile
this list that’s one of the the main
purposes why we just added this
directory right in batch leads you don’t
have to go and struggle to is this their
direct phone number you know and trying
to get through to the brokerage instead
of course that’s going to happen but I
mean being able to let’s just open some
of these these people up because this is
some of the stuff we we can never show
on the live show on YouTube so let’s
just say Carrie for example let’s just
see what you know like when you’re
looking at this information what this
means to you so let’s look at the stats
So currently she doesn’t have any active
pending this was off of a 3 million in
the past six months she’s sold three
okay but look at that she so she sold
three houses in the last six months and
she’s done over three million dollars I
mean look at this she’s got a 4.3
Million Dollar Listing is that that’s
right one uh listing sold in the past 12
months yeah 2.35 that’s insane so
obviously is that a realtor that’s going
to be very high uh volume quantity wise
probably not with quality absolutely and
on top of that too this is all based off
of your buyers a lot of what I always
try to make sure is the point for you
guys to understand is that you have to
find your buyer first so if you find
your buyer first and you had someone
that is like I want to go in and buy
luxury homes whether that’s Fix and Flip
Buy and Hold or even as a primary home
guess who I would probably want to call
be carry now if you found an agent that
maybe had done 20 plus deals in the last
six months that has 10 plus active
listings and they’re all in the price
range of 400k that’s gonna be money when
it comes to like what most people are
entry level homes especially in Arizona
so it’s all going to be situational
um I always try to preach situational
awareness it’s extremely hard to teach
that like that is something that comes
from doing the Reps putting in the time
and the effort energy to obviously just
make the calls but as you start to find
your flow you’ll figure out what your
identity is that’s what I always say too
about our community whether it’s agent
investors just agent Outreach in general
I think that you have to find the
variation to what you’re trying to
accomplish and what I mean by that to
take a step further it’s it’s not just
trying to be the person that tries to
become Ryan zolin I love you and I
appreciate you for all the compliments
you guys give but if you’re going to try
to be me it’s not going to work just
like if I try to be somebody else it
wouldn’t work for me I tried direct
seller didn’t work for me I have some
friends that make millions of dollars
direct to seller I think that what I’m
trying to say with variation wise it’s
all going to be coming down to your
personality and what you are okay doing
consistently so if you want to play in
the luxury game play in the luxury game
if you want to go do mobile homes play
in the mobile home game find What
routine works best and more importantly
what works for your buyers then you can
reverse engineer the rest of it and the
coolest part about batch leads while
this is all about agent Outreach you can
actually reverse Prospect skip Trace
people direct to seller you can find
buyers in here you could actually even
look at on Market deals this is just
icing on the cake the agent Outreach is
something that we have been waiting for
and this is something that I know what
other people charge for you to pull
thousands of records of Realtors so if
you could go in and Landry correct me if
I’m wrong but you could export is it 10
000 per month it depends on your plan
and I will say that’s yeah I’m glad you
brought that up it does like with seller
buyer and agent leads they’re all kind
of one in the same so don’t get too
crazy because if you’re pulling leads in
here too you know like pull off be
conscientious of the amount you have in
your plan each month because this will
count too so I will say that to keep in
mind because then you’re like wait I
want to pull some leads ten thousand
dollars for sure yeah exactly and I
think that the nicest part about the
agent Outreach is that the numbers are
are already there so you don’t have to
go and Skip Trace those you’re just
going to get an export limit but the
best part is that as you’re exporting
and you’re able to build a database
there’s not many people out there that
are actually utilizing this yet so if
you can go out there and be one of the
first that means there’s more
opportunity for you yeah absolutely and
I think that that’s another like
thinking about if you’re in like
property search which we’ve talked about
a couple times too and I pull some
buyers like why not just reach out to
the agents I don’t have to skip Trace
them I don’t have to go through and try
to find those at LLC how about I just
call the agent I already have their
phone number in here I don’t have to pay
anything for it so anyway I think it’s
just awesome let’s see a little bit more
this is another tab that you guys won’t
be able to see like on the live show of
the MLS tab so we’re still on carry just
as an example so I could go and see what
those properties look like that Carrie
has sold or if you’re looking at
somebody that has a bunch of active
listings what do those look like if they
have those active listings I found a
couple going through this of definitely
people that work with investor specials
like all of that within their
description where you can just Dive
it’s beautiful like this yeah exactly
yeah carries carries in the luxury so
like you guys could go into the MLS Tab
and I think that this is a really
obviously without having to get too
crazy detailed an analysis paralysis
because it’s easy to do that in here you
click on something and you’re like oh
like what could this be you know what
data could I get on this I need to know
everything before I call which obviously
is not the case but if you did want the
extra information it’s literally all
here in front of you which you know you
can get super deep into it so just to
give you guys an idea of being able to
see the description on that and this can
also help you find those active listings
that could be for sure pocket listings
there is so many different filters when
it comes to Asian Outreach and so the
fact that batch was able to simplify it
and put it into really I mean three
major ones the active listings the sold
listing amount or sold volume amount
with those three alone you shouldn’t
have anything withholding you from going
and actually taking action
um I think that if you were trying to go
more on that broad scale try to go by
City try to go buy uh specific
brokerages now be mindful as well if
you’re going to call brokerages the odds
of you calling a smaller brokerage where
there’s only let’s call it less than 100
agents A lot of them are going to chat
and they’re going to know that you’re
calling multiple people in the office so
pros and cons obviously on each side
what I’ve been doing is polling based on
the city the reason being is that again
I was paying a lot of money previously
to be able to go and pull the lists of
data so instead now having it accessible
within batch it’s just kind of making my
life a lot easier I’m sure that keeps
that more organized too and just really
knowing the marketplace of where those
agents are and and the deals that you
could do with certain people so and you
guys can save this stuff too so if I was
like you know what I let’s say you know
like when we’re on the show a lot of the
time behind the scenes Ryan has a good
conversation with somebody and I save
them I make a note of you know how that
went just so we can kind of keep track
of the connections that Ryan’s making
you could come in here and change the
status of you know that agent and if
you’re connecting with them and just
kind of have that organized because you
don’t need to push this agent out into a
CRM you have it right here it’s not like
you’re like you said you have 40 agents
you’re not going to be having this list
of 500 agents that you need to have and
get crazy with it you know so and then
the notes tab is that where you’re
making the notes every time yeah so if
you guys saw the difference there you
have to save it to get the notes chat
but as soon as you do then you can start
making the notes check your activities
so you can kind of see and in certain
plans just kind of side note
um have my microphone turned off but you
can use click to dial in here in your
certain plan so if you wanted to just
kind of get through your calls and call
through your computer and actually you
could do that potentially but not
necessary just kind of let’s show one
more Market really fast if we can like
let’s do Atlanta because Atlanta is a
good one okay and by the way it’s a if
you’re wondering where I’m getting these
filters I didn’t really call it out it’s
this tiny little toggle button for you
to get into these Advanced filters so
did you see Atlanta yeah so we’re going
to type in Atlanta Georgia it’s
obviously a very high investor activity
Market we are then going to do let’s
take off the sold and let’s do active
listings of three and let’s do sold
listings kind of like what we did in the
last show let’s do five okay
so three active listings currently five
at least five sold minimum in the last
six months okay now we’re in Atlanta and
if we scroll down to the bottom there’s
282. so again imagine if you’re in
multiple markets what if you are a
wholesaler that’s trying to do deals
virtually what if you are an agent in
your local market and you just want to
see what competition you have there’s
opportunity for you to go and filter
this out and be able to become true
collaborative people as opposed to
competitive so what we’re trying to
create within Community obviously is
going to be showing you guys not just
from example but literally detail in the
data you could go in and Skip Trace
whether it’s direct to seller or finding
buyers or you could go directly to agent
which is obviously my strategy and you
can go out there and you could try to
build these relationships with agents
that are in your local markets we’re
showing you you could do this anywhere
in the country and also we’re in Arizona
right now so being able to pull
information in Atlanta that’s kind of
our whole goal of the agent Outreach
live show we want to be able to show you
guys that you can come in ask questions
live get your questions answered but
also too challenge me give me a market
that maybe is one that seems a little
bit harder or if it’s your local market
and you’re just struggling we are here
to help you I want to be the one that
could show you that you could do this
strategy too and even if it is just a
stepping stone I think agent Outreach is
the best place to start with in real
estate solely based on the fact that it
doesn’t break the bank if I had had a
tool like batch leads when I first
started they could get me all the agent
I’d have a lot more money oh my gosh I
know Game Changer instead of walking
around with a pad of paper you know and
and everything you are preaching right
now that was so I always tell people
when I first started with this strategy
my first quarter million dollar year
just to kind of put it in perspective it
was a one of those like flip notebook
pad whatever things like notepads and
then I had my cell phone and I had a
Google spreadsheet so there was no
organization there was no filtered
agents like this it was basically John
Doe John Smith number number email email
notes when was the last time I talked to
them when’s the next time I talked to
them what brokerage are they with
um hot warm or cold like that was
legitimately my follow-up process and so
oh my gosh and it’s so crazy too with
you saying that and anybody that didn’t
have these tools before and then I’ll
show you guys how to save this and get
it off your account too but
um you know all the things that we have
where you know with you getting started
you literally have like nothing to go
off of but not having any excuse you
know oh my God I think is so huge
especially with all of the technology
that we have nowadays at our fingertips
one before it just it wasn’t 100 you
have to keep you gotta make the moves
you still have to take action 100 so
much easier nowadays like wow that’s
crazy 2023 and we can do whatever you
want real estate and it is literally at
your fingertips yes so let’s just select
this we’re obviously we’re not going to
click on any of these just since you
kind of saw the info for you to be able
to do this and take the action yourself
but I’m going to just select this first
page of Atlanta agents and we’re going
to click save if you wanted to do this
obviously ideally you might want to be
kind of going through the list I feel
like kind of the way that Ryan and I are
doing it is I don’t have that list saved
every time before we are calling them I
kind of just save them as we have a good
conversation and make that note so
that’s super important too because
um like your storage space and
everything okay for sure yeah like just
make note of like we have a list of all
the hearted ones yeah of all the good
conversations Ryan had so why take up
all the room when you can just have all
the info but if you wanted to save it
then you can yeah and you do have to
save it to export it so keep that in
mind so uh let’s see let’s create a new
list and let’s do Atlanta agents
and then you can even put a tag on that
as well so if you were going and
exporting the data and maybe putting it
into a different CRM or just putting it
into wherever you wanted to have a tag
is always going to be helpful especially
if you’re trying to go out there and
scale the business yeah maybe if it
maybe I just got done calling like these
15 agents or what have you and I make a
what I’d even recommend too is as you
export it as you’re favoriting the
agents export those with like a hot tag
a cold tag a warm tag or yeah if you’re
in agent investors put them based on the
tier that they’re in tiers oh yeah yeah
yeah we talked about that last this past
week and that was super valuable I think
that’s a great idea okay so then once
you have them saved you’re just going to
still be in the same agent Outreach page
but then you’ll go to your list filters
you can see I have a bunch of list of
Agents of very few on each of them but
then here’s my Atlanta agents and
there’s that page I just saved so all
you have to do to pull this off of your
account is just select them click action
and then export you can always add a tag
you can always add people to your
favorites or change the lead status like
Ryan’s talking about so if I wanted to
add these you know to my hot list
because I just got done talking to them
and let’s say they all happen to be
great conversations just for example you
can do that to make your life a little
bit easier but click actions click
pick the pieces of info do you what do
you care about by the way usually when
we’re doing this if I do pull it off I
just grab their Basics so I’m going to
go through what I had when I was first
doing it off of a spreadsheet but it’s
going to be agent first name agent last
name primary phone number agent email
address and that’s about it if I wanted
to add one other thing maybe the name of
the brokerage but what matters most to
me is what day did I contact them when
is my next follow-up date and then any
notes on the conversation that I had so
that way they’re obviously not falling
through the cracks and then most
important money’s in the follow-up so a
lot of times while Realtors tell us
they’re going to put us on a list which
we don’t love or they’re going to tell
us that they’re going to reach back out
when they find something it doesn’t
always happen and on top of that in this
current day and age everybody’s
contacting Realtors trying to find deals
so how do you stay front of mind you
take responsibility and accountability
and you reach out to them love it okay
okay great so we’ll keep it simple click
name it we’ll just name it Atlanta
agents once again beautiful if I can
spell today here we go click next
and it will start working and it will be
in your reports so grab the list and
then it’ll be in the import export and
there will be a little bit of a
different section just so it keeps all
of your sellers and buyers separate from
your agents so you can see right here
here’s my Atlanta agents that I pulled
in earlier my import logs and my export
log so I would just pull it off download
it just like so so there it is easy it’s
downloaded so guys that is how simple
batch leads has made it for agent
Outreach at the end of the day again I
keep mentioning transparency we want to
help we want to show you guys and at the
end of the day we can’t go in and do
everything on YouTube because of
restrictions yes so if we can put
together a quick little video like this
to show you guys how to actually use the
system inside and out the only thing
that’s left is for you to go out there
and take action all right well there you
guys have it we’re super excited to
hopefully see more of you on Tuesdays we
do it every Tuesday at 1pm Arizona time
it might change depending on your time
zone but make sure that you’re in the
community asking questions and being
there to get them answered by Ryan
